That bootleg "CU in the NT" campaign for Australia's Northern Territory certainly got plenty of attention last year,Watch Hana ni Keda Mono: Second Season Online but of course, it didn't thrill everyone.
One complaint to the country's Advertising Standards Board (ASB) called it "Crass, offensive and not suitable to be displayed where children can see it."
Although it's a sentiment the Northern Territory's tourism department agrees with, it didconcede the campaign created plenty of travel buzz for the state.
SEE ALSO: Australia's oldest living prime minister really knows how to chug a beer"The initial thing about the campaign is that it certainly did get a lot of people talking about the Northern Territory and what there is to see and do up here," Valerie Smith, acting executive director of the NT tourism department, told ABC Newson Thursday.
View this post on Instagram
"While some people might have had a private giggle, it is not something at all appropriate for a marketing campaign.
"It's not something we would do or condone, but at the same time it does hanker to some of that larrikinism that is still up here in the Northern Territory."
The ASB upheld the complaint, determining the campaign was "obscene and inappropriate."
However, the ASB has no real power over the guerilla group of creators, cheekily named "NT Official."
The authority will instead "liaise" with NT Official and Facebook to try and convince them to take campaign down.
Turns out swearing can get you a pretty long way.
Topics Advertising
(Editor: {typename type="name"/})
No Is Not Enough: Naomi Klein on Looking Beyond Trump
Best iPad deal: Save $20 on Apple Magic Keyboard
OpenAI announces ChatGPT o3 and o4
A Farewell to the Impossible Kyrie Irving
Macbook Pro M3 deal: Save $400 at Best Buy's Spring Sale
Android phones will now automatically reboot every 3 days
NYT Connections Sports Edition hints and answers for April 17: Tips to solve Connections #206
接受PR>=1、BR>=1,流量相当,内容相关类链接。