Snap's chase for ad dollars will see the company trying to get you to watch something called,Danielle Staub homemade Sex tape Celebrity video wait for it, "Commercials."
The six-second unskippable ads will be tested on the TV-like Snapchat Shows, and not on personal stories or Discover editions, reports Digiday.
SEE ALSO: Snapchat's newest lenses will feed your selfie addictionOnce reluctant to impose ads on users, Snapchat is set to trial "Commercials" in its latest attempt to be more attractive to advertisers. The test is slated to begin mid-May, and will allow the company to see how many ads users can endure on the platform.
Snapchat Shows are around 4-5 minutes long, with productions from NBC, HBO, ESPN, BBC, among others, in the works. The thinking is that Snapchat users will already be used to watching ads to get free content.
It follows on from the launch of "shoppable" lenses in April, which allow brands to apply ads and install buttons on top of a lens.
Users continue to grumble over Snapchat's vastly unpopular redesign, resulting in the departure of several high-profile users and declining engagement.
With advertising its only source of revenue, attractive ad products is key to Snap Inc. turning around its earnings, after posting a near $350 million loss in the fourth quarter of 2017.
Topics Apps & Software Snapchat Social Media Advertising
(Editor: {typename type="name"/})
Best Max streaming deal: Save 20% on annual subscriptions
10 best websites for dog owners
My Bitterness, My Mission: Poems by David Ray from 1977
Paris Review Writers on the National Book Award Longlist
Amazon Fire TV Stick 4K deal: Get 40% off
The cicadas aren't invading the U.S.
UPDATE: April 27, 2021: In the spring of 2021,Brood X of the cicadas will gloriously emerge from the
...[Details]
What if Hamlet Were Fat? Looking at Shakespeare’s Diction
Fat Hamlet, and Other NewsBy Dan PiepenbringSeptember 22, 2015On the ShelfPicture this guy, but fatt
...[Details]
Staff Picks: Padgett Powell, John Berger, and More
Staff Picks: Yeltsin and YellingBy The Paris ReviewSeptember 11, 2015This Week’s ReadingFrom They Li
...[Details]
How to watch 'Meg 2: The Trench' — release date, streaming deals, and more
Here's where to watch 'Meg 2: The Trench': BEST OVERALL
...[Details]
Alienated
...[Details]
Wordle today: The answer and hints for October 3
Can't get enough of Wordle? Try Mashable's free version now I
...[Details]
'Quordle' today: See each 'Quordle' answer and hints for October 3, 2023
If Quordleis a little too challenging today, you've come to the right place for hints. There aren't
...[Details]
On a Train in Norway—Is That Kate Bush by the Waterfall?
Fairy-tale EndingBy Sadie SteinSeptember 15, 2015Our Daily CorrespondentFrom “Wuthering Heights.”Onc
...[Details]
Is it 'Thunderbolts*' or *The New Avengers'?
Marvel Studios unveiled a bold marketing strategy to promote Thunderbolts* with a promotional billbo
...[Details]
The Future of Toilet Art Is in Japan
Flush with Talent, and Other NewsBy Dan PiepenbringSeptember 4, 2015On the ShelfMinako Nishiyama, Mi
...[Details]
接受PR>=1、BR>=1，流量相当，内容相关类链接。
